Karen Froud-Murray: Director

Having had 14 years, business to business, blue chip experience in Ciba-Geigy (latterly Novartis) and Schering Plough as National sales manager. Vital Spark® can work with you, or your regional managers to identify performance gaps and then implement the solutions to improve sales performance of your teams. As a member of the Institute of sales and Marketing management and the CIM, Vital Spark® can offer hands on pragmatic and up to date on solutions.

A flavour of some of the skills and process I can confidentially develop:

• Develop field coaching culture
• Devise and implement core competencies
• Develop Key performance indicators (KPI’s)
• Innovative ideas to bring your sales meetings alive and memorable
• Motivation of your sales team
• Handling performance issues. Is it Attitude, Skills or Knowledge?
• Appraisals and assessments
• Recruitment and selection
• Customer profiling, record keeping and sales measurements
• Sales audit of all process skills
• Organisation and structuring of teams
• Critique sales strategies
• Sales team Incentives

We often give our sales people mentors. Who is your mentor? Call me today to see how I can personally bring my natural charismatic style, to ensure you can get the best out of your greatest investment, your people.